Free guide, 16 pages, 2026 edition
Find the leaks costing you booked calls.
The exact checklist we run before every Leak Map call: 16 checks you can do on your own funnel in about 20 minutes, the fix for each leak, and the copy and scripts to adapt.
- Used before every Orion Leak Map call
- For webinar, VSL, challenge and application funnels
What's inside.
Each chapter shows what breaks at one leak, the number that gives it away, three or four checks you can run in a few minutes, and the fix.
- The pathHow booked calls are won or lostSix steps, five leak points, and why small leaks compound.p. 3
- Your numbersThe worksheet and the money mathsPut a weekly cash figure on your biggest leak.p. 4
- Leak 1Promise mismatchAd click to landing page.p. 6
- Leak 2Page frictionLanding page to registration.p. 7
- Leak 3No reason to show upRegistration to attendance, with the full reminder sequence.p. 8
- Leak 4Weak bridge to the callWatching to booking, with the bridge script.p. 9
- Leak 5No-showsBooked to showed up, with the show-up stack.p. 10
- Beyond the mapYour ads and your salesThe leaks either side of the funnel.p. 12
- Ten-minute fixesEight changes you can make todayPlus a 7-day plan.p. 13
- Your Leak MapScore your funnelDecide where to start.p. 14
Who it's for.
Written for you if
- You sell a coaching, consulting or education offer through sales calls
- People reach those calls through a webinar, VSL, challenge or application
- Traffic is coming in, but the calendar doesn't reflect it
Probably not for you if
- You sell a low-priced course with no sales calls
- There's no traffic or offer to measure yet
- You're looking for a list of tools rather than fixes
Written by Ali Haider, founder of Orion Marketing. Orion fixes whatever is costing high-ticket coaches and consultants their booked calls: the funnel, the ads, the sales process and the team behind it.
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